Every purchase of complete eyeglasses at DE LOS REYES OPTICAL
entitles you to the following lifetime FREE services/privileges:

DE LOS REYES OPTICAL FRANCHISING OPPORTUNITIES

De Los Reyes Optical - Company Profile

De Los Reyes Optical is a Cebu-based optical center with five branches that offer a wide range of optical services and equipment. The company's byline: "An Eye for Excellence". The product portfolio includes eyeglass frames, lenses, contact lenses and solutions, eyeglass cases and accessories. In line with the company's mission for total customer satisfaction, every purchase of complete eyeglasses entitles the patient to several free services and tests for a lifetime.

The company also houses state-of-the-art equipment that offer hassle-free and advanced eye treatments and examinations. The establishment is owned by Dr. Sally De Las Peñas and is supported by her sons Dr. Glenn De Las Peñas and Dr. Jose Enrique De Las Peñas. The family is a direct descendant of former Sen. Don Isabelo de los Reyes, the "father of labor movement" in the Philippines.

Eight Reasons why you should consider a De Los Reyes Optical Franchise:

  1. Track Record – more than a million satisfied customers served.
  2. Brand Name – corporate reputation and longevity well in place since 1950.
  3. Value-added Services – lifetime free services and tests.
  4. Academic Excellence – three family members graduated with honors at every level, aside from all being board top-notchers.
  5. Accessibility – five branches in Cebu catering to all customer segments from varied localities.
  6. Globally Competitive – only the latest state-of-the-art equipments used, regular training for personnel by local and international eye experts, and renovation of all store branches.
  7. Integrity/Spirituality – family members are very active in Church services, host charity clinics, and disseminate financial advice for OFWs and their families.
  8. Profitability – making money for more than 50 years.

Steps to our Franchise:

  1. Send us your Biodata, fax it together with your Letter of Intent to:

    2. Dr. Glenn de las Peñas

    Dr. Jose Enrique de las Peñas

    DE LOS REYES OPTICAL

    16-A Salinas Drive, Lahug, Cebu City

    Tel. nos.: (032) 233-8711 / 232-1646

  2. We will review your application.
  3. You will be invited to discuss franchise details.
  4. Your proposed location will be examined.
  5. The Franchise Agreement will be executed.
  6. Outlet set-up and staff training will commence.
  7. We will provide pre-opening and marketing assistance.
  8. CONGRATULATIONS!!! Your Grand Opening!

Franchise Information:

Franchise Fee: Php400,000.00

Franchise Inclusions:

  1. Trade Name and Proprietary Marks
  2. Location Approval
  3. Training for the Franchisee, Optometrist, Supervisor, Sales Staff
  4. Procurement Program
  5. Opening Assistance
  6. Operations Manual
  7. Research and Development

Initial Term: 5 years

Total Initial Investment: Php4.5 Million

Royalty: 5%

Space Requirement: Minimum of 70 square/meters